Mood boards are also an excellent way to refine a project’s style before diving into the actual design process. They can be a valuable resource throughout the design project, to help keep the style and aesthetic consistent and on track with a client’s goals and expectations. Mood boards can serve many purposes, starting with organizing the inspiration around a project. Mood boards can be used for creating brand designs, product designs, website designs, and pretty much any other type of design project. Mood boards are physical or digital collages that arrange images, materials, text, and other design elements into a format that’s representative of the final design’s style. Organizing it and turning that inspiration into a more cohesive base for creating a design that wows clients and users is an entirely different beast. They are a powerful creativity tool whether you make a mood board online or off.Finding inspiration for design projects is one thing. Moodboards are fun but do not take them lightly. Collaboration on boards can be a fun project for teams too. You may even inspire someone to create their own board. They may have suggestions to add additional layers of creativity. Once you are happy with the look, share it. Then come back and see if you have a sense of what needs to be added or taken away. If you are struggling to get the look you want after a while or the board just does not feel quite right, step away and do something else. Some elements to consider for your mood board: Try different looks and placements to see what hits the mood best. Move them around, swap out one for another, have fun with the process. Once you have decided on your layout and theme then you can simply start adding all your designs elements. Or you could just create your board around the overall tone and feel that you want to inspire the project. For instance in interior design, you could grab images of products you will purchase for the space to see how everything looks together. You can use design elements that will be in the actual project. If you are creating a mood board for a client project get as much information from them as you can on the look and feel they desire. Starting with a theme is a great way to brainstorm color palettes and design elements to include. Think about the theme you want to create with your board.
CREATE A MOOD BOARD SOFTWARE
If you are going the digital route, you will need an appropriate computer program, app, or online software like Canva, Picmonkey, or BeFunky to create your mood board. Whether you choose physical or digital you will want to collect all your pictures and elements and have your supplies ready. Physical or digital mood boards can be uniform in pattern or elements can be placed randomly in a more free-form look.
It can be easier to share and edit because you can just drag and drop images and swap out elements as needed. This is a mood board that lives on your computer or smart device. There are now however many options to create a digital mood board. This is a hands-on mood board and can be a lot of fun if you love to get out your glue and scissors and want something to hang on the wall.
Going Physical Or Digital With Your Mood BoardĪ physical mood board is one you create by printing out the images and design elements or cutting them from books and magazines. They are also a great tool to pass off to a team so everyone involved in a project knows the look and feel that the project is going for. Mood boards help you visualize how elements will look together so you can refine your ideas and design. It can be used for everything from planning the design of a room to planning a brand. It is a collage that can include pictures, logos, colors, typography, and design elements. What Is A Mood Board?Ī mood board is a tool for visual inspiration to get your creativity flowing for a variety of projects. So do interior designers, bloggers, illustrators, photographers, and many more creatives. We all need a way to stay inspired and fuel our creativity when we are working on projects.
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